Mutual Action Planning™

A Sales Management Method to Improve Sales Performance

Mutual Action Planning™ is a sales management methodology that provides the strategic means and tools to improve sales performance

• Activities executed by the sales team are in line with the organization's strategic vision
• Management provides the team with the necessary resources to succeed
• Timely, pertinent communications flows as does prompt, strategic feedback
• Adaptations to the plan occur due to unforeseen threats or unexpected opportunities.

Mutual Action Planning™ creates collaborative sales team cultures that are sales improvement driven.

Mutual Action Planning™ Benefits

1. Flexibility Across the Team- you aren’t stuck with a format or system that you try to mold the entire field sales into. Mutual Action Planning™ allows you to adapt the approach to maximize performance based on competitive realities, the salesperson's strengths, and local market business demographics. At the same time it allows you to detect cross- territory patterns.
2. Adaptability to Each Territory- each successive time period (3, 4 or 6 months) that you implement Mutual Action Planning™ for one sales territory will have changing objectives due to changing territory business dynamics. Mutual Action Planning™ allows you to continuously update your objectives instead of using an inflexible, dated, fixed format.
3. Collaborative Development Buy- In is injected into the process because Mutual Action Planning™ requires both the sales rep and sales management to commit to activity and be held accountable for meeting agreed objectives.
4. Results Focused: Mutual Action Planning™ focuses actions, accountability, and teamwork on the agreed objectives.

We can help you develop these tools and implement this process.

 Contact us to find out more about Mutual Action Planning™.